What is call masking?

What is call masking?

Call masking, also known as number masking, is used by businesses to ensure the privacy of their customers by facilitating them to connect with the business executive without revealing their personal numbers. Implementing number masking solution protects the identities of both the parties, preventing any misuse of their personal information. The technique of number anonymization is majorly used by businesses involved in short-lived communication between vendors and customers, to prevent any unsupervised conversation after the service has concluded.

How call masking solution works?

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  1. 1
    Executive is assigned to the customer

    Each customer will be allotted a specific executive as the contact person until the service/transaction is completed.

  2. 2
    Customer connects with the executive

    Customer and executive will connect with each other with the 'call' button displayed on the mobile app/website.

  3. 3
    Information will be exchanged through servers

    As the call is initiated, our server will pass the caller’s details to your business server, which will in turn, provide the concerned executive’s number.

  4. 4
    Communication will be safely done

    Server will forward the call to the concerned executive’s number without revealing their personal numbers.

Number masking for secured & superior customer service

Deliver a safe and enhanced business communication

Assuring the privacy of customers is extremely vital for all organizations aiming for upgraded customer experience. Call masking enables the business executives to connect with the customer through the masked number. This significantly helps businesses in abiding by the privacy concerns of the customers they are serving.

number masking services

Monitor all your on-call customer interactions

With a call masking solution in place, all conversations between the executive and customer are recorded and monitored. Masking personal number of customer prevents misuse of their personal information and controls any kind of unauthorized interaction. It significantly assists businesses in supervising all on-call conversations, hence, confirming the safety of their customers.

call masking solution

How call masking is used by businesses across industries?

To monitor transactions in whitegoods industry

Businesses providing professional services to consumers majorly use call masking to safeguard customer privacy by providing them a secure communication platform. When the service professional wants to connect with the consumer, they have to dial a masked phone number instead of their personal number. This empowers businesses to ensure that customer data is safe and their privacy is not compromised. Besides this, call masking solution also allows businesses to verify all the service-related updates given by the professionals and know the exact status of the service.

number masking for whitegoods sector

To supervise communication in cab aggregator market

Companies providing cab facility to customers across the cities utilize call masking solution to monitor the on-call communication between the driver and rider. As the driver is assigned to the rider, a masked number is allotted to them for further communication. Any conversation regarding the ride is done through the masked number only. This ensures complete supervision of the conversation and privacy of the ride taker and ride giver and prevents off-platform transactions between both the parties.

number masking for cab aggregators

To ensure safe conversations in logistics sector

Businesses involved in the logistics service use number masking to track conversations between the consumer and delivery agent. A masked number of the delivery agent is sent to the consumer through the text message and vice-versa for the agent. Further to this, all interactions regarding the delivery take place through the masked number, assuring a protected delivery experience. Also, number masking solution eliminates the chances of false delivery updates by the delivery agent and assists businesses to see the correct status of the order delivery.

number masking for logistics sector

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Some other businesses using MyOperator to upgrade their customer communication.

Bajaj Electricals

Collaboration with MyOperator has been an amazing experience for our entire business as it has automated one of the most tedious processes of our system. This leading cloud telephony product has delivered added benefits to our business in terms of strengthening vendor experience and employee convenience.


This distinctive solution provided by MyOperator has majorly bought productivity improvement of the HR team and allowed them to effectively manage their routine tasks. The result has surpassed our expectations and the system has significantly assisted us in bringing the required ease for our employees.

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Frequently Asked Questions

Got questions? We've got answers. If you’ve some other queries, contact our support centre.

What is call masking?
Call masking is a cloud based solution that safeguards your customer conversation with the business executives by keeping the phone numbers of both the parties confidential.
Call masking is necessary if you want to ensure privacy of your customers and executives as well as assure zero off-platform conversations.
Yes, call masking can mask the phone numbers of both incoming and outgoing calls. We can provide a solution absolutely as per your preference and business needs.
A temporary masked number is displayed in place of actual contact number hiding the personal phone number of both the parties.
You can connect with us on 92129 92129 or prime@myoperator.co. Alternatively, you may signup here for the call masking services.