The BIG FM - MyOperator Success Story

BIG FM, one of India's largest radio networks, primarily broadcasts at 92.7 MHz. It is a part of Reliance Broadcast Ltd., a broadcasting company with 58 stations that reach 1.2 lakh villages and 1.9 thousand towns nationwide. It is available to more than 34 crore Indians nationwide.

MyOperator's cloud-based call management system provided Big FM with a complete incoming and outgoing solution that facilitated them with an IVR, call tracking and call recording features. With this system, their Radio Jockey was able to receive and manage calls from their homes just as efficiently as they could in the office.

The system allowed Big FM to:

• Route calls to the appropriate Radio Jockey mobile phone based on the caller’s needs.
• Provide callers with an IVR, and calls routed to RJ as per their show timing.
• Manage calls more efficiently, ensuring that no calls were missed.
• Record and store all calls for future reference and analysis.
• Onboarded 58 Radio Station during a pandemic.

The Results

After implementing MyOperator’s call management solution, Big FM saw several benefits, including:

1. Seamless remote working: MyOperator's cloud-based system enabled Big FM's employees to manage calls from their homes, just as efficiently as they could in the office.
2. Increased efficiency: MyOperator's system allowed Big FM to manage their calls more efficiently, ensuring that no calls were missed and that each caller was directed to the appropriate RJ.
3. Improved analysis: MyOperator's call recording and storage capabilities allowed Big FM to analyze calls and identify areas for improvement in their call-handling process.

Overall, MyOperator's cloud-based call management system provided Big FM with a reliable and efficient solution for managing their calls during the pandemic. The system allowed Big FM to provide their callers with a seamless experience, regardless of whether their RJ’s were working in the office or remotely.