Did you know that WhatsApp banned 8,458,000 users in India in 2024? Ouch! A WhatsApp ban can set your business back and throw your marketing off gear.
For a long time, many businesses used bulk messaging on WhatsApp indiscriminately. Yes, WhatsApp is a great tool to engage your audience.
However, bulk messaging on WhatsApp comes with risks. As you see Meta bans thousands of numbers daily due to policy violations.
Here’s the twist. You can avoid being banned while maximizing WhatsApp’s potential. Want to know how? This blog will show you the best way to send bulk WhatsApp messages without ban!
starting with these eye-opening facts
- 97% of WhatsApp messages are opened within 15 minutes of delivery
- Bulk messages often face 30% higher ban risks due to spamming complaint
- Personalized messages see up to 45% higher engagement rates than generic ones
- Companies using WhatsApp for customer service have achieved a 20% boost in customer satisfaction
- WhatsApp’s automation can cut customer response time by 60% on average
Let’s dive in and explore how to send bulk WhatsApp messages without ban safely, effectively, and legally
Why does a WhatsApp Business Account get Banned?
WhatsApp ban’s accounts to maintain a safe and trustworthy environment for its users. Here are common reasons why your WhatsApp Business account get banned
- Sending Spam or Unsolicited Messages: Sending identical or un-personalized messages to multiple recipients can be flagged as spam. For example, sending the same promotional message to numerous users without their consent may lead to a ban
- Using Unauthorized Third-Party Apps: Utilizing unofficial versions of WhatsApp, such as GB WhatsApp or WhatsApp Plus, violates WhatsApp’s terms of service and can result in a ban. These apps often lack proper security measures, making accounts more susceptible to bans
- Engaging in Illegal Activities or Sharing Inappropriate Content: Participating in activities like spreading misinformation, hate speech, or sharing obscene content is against WhatsApp’s policies and can lead to account suspension
- Receiving Multiple Blocks or Reports: If several users block or report your account within a short period, WhatsApp may interpret this as abusive behavior, leading to a ban
- Sending Messages to Invalid or Non-WhatsApp Numbers: Attempting to message invalid or non-existent numbers can trigger WhatsApp’s spam detection system, resulting in a ban
- High Volume Messaging in a Short Time: Sending a large number of messages rapidly can be seen as spamming behavior, prompting WhatsApp to ban the account to prevent potential misuse
What Are the Limitations of WhatsApp Bulk Messaging?
WhatsApp has strict policies to prevent spam and misuse. If you’re planning WhatsApp Campaigns or bulk messaging, here are the primary limitations to keep in mind
| Limitation | Explanation |
|---|---|
| Message Cap | Accounts are categorized into tiers with specific daily message limits. |
| Spam Detection | Messages sent too quickly or to unknown contacts may trigger spam filters |
| Unverified Numbers | Using unverified numbers increases the risk of account suspension. |
| Unapproved Content | Sharing promotional messages without user consent can result in account ban. |
Tips to Send Bulk WhatsApp Messages Without Getting Banned
Follow these golden rules to keep your account safe and your audience engaged and to escape from Meta’s Frequency capping
- Use WhatsApp API: The initial step you should take is to collaborate with META-trusted WhatsApp API providers like MyOperator to ensure that you stay compliant with WhatsApp’s policies by following our expert guidance.
- Take Consent from Customers: Always get permission before messaging. Unsolicited messages often lead to complaints.
- Limit the Number of Messages: Don’t bombard your audience. Stick to a manageable number to avoid being flagged as spam.
- Give Opt-Out Options: Make it easy for customers to unsubscribe. A clear opt-out option reduces complaints.
- Send Relevant Messages Only: Keep your messages informative and tailored to your audience’s needs. Irrelevant content leads to spam reports.
- Monitor Your Quality Rating: WhatsApp assigns a quality rating (High, Medium, Low) to business accounts. Frequent spam complaints can lower your rating, leading to restrictions. Track and improve this regularly.
- Use Group Chats Wisely: Spamming group chats can lead to multiple reports. Use groups for genuine discussions and avoid adding users without permission
Using the WhatsApp API can greatly enhance your customer communication, but navigating it effectively is crucial to avoid the risk of having your account banned.
That’s where MyOperator comes in as a Meta Partnered platform. We provide you with the perfect guidelines to ensure you’re not inadvertently violating WhatsApp’s policies.
Are you ready to elevate your WhatsApp marketing game? Start by applying these tips today!
And remember, partnering with trusted platforms like MyOperator to secure long-term success in your marketing efforts
