A self-service portal is an online addition of a product or service, such as a website or mobile application, where users may seek out information, solutions to their queries, and assistance with problem-solving.
Although internal personnel of a business or organization may also be the objective of a self-service portal, customers are typically its primary audience. In these situations, the self-service portal’s objective is to direct users to the support and assistance they require without having them contact support, IT, or HR.
Customer care representatives can use it to guide clients through their issues and direct users to certain sites when they have inquiries. The writing ought to be clear, short, and straightforward. Overall, a self-service portal is an excellent resource for speeding up frequent customer inquiries while saving both time and money.
Self-service portals also free up service staff to handle trickier problems or focus on ideas to advance the business. A valuable self-portal will provide users with the information they require right away so they can keep using your service or product effectively.
The establishment of a self-service site can also foster community and impart knowledge to your consumers. Once on the portal, users are more likely to find extra content relating to their initial query or even information about other products and services offered by your business.