MyOperator x Cleardekho

How Can Companies Reduce Missed Customer Calls?

Don't let missed calls stall your growth. Discover how a virtual number and IVR helped ClearDekho handle 38% more calls and boost on-call orders by 35%.

Updated On :

February 23, 2026

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When Growth Starts Hurting Instead of Helping

For ClearDekho, growth wasn’t the problem, keeping up with it was.

As customer awareness grew and franchise interest surged, phone calls poured in every single day. Customers wanted support. Partners wanted information. Opportunities were calling, literally.

But with a single landline handling everything, many of those calls never reached the team.

Missed calls weren’t just operational issues.

They were missed customers, missed orders, and missed trust.

That’s when ClearDekho knew their communication system had to evolve as fast as their business.

About ClearDekho

ClearDekho.com is a fast-growing eyewear retailer in India, built on a mission to make quality vision care affordable and accessible.

Blending online convenience with offline retail, ClearDekho has expanded to 45+ franchise stores across North India and has helped over 100,000 customers improve their vision.

With scale came complexity, especially in customer communication.

Before vs After: Reducing Missed Calls at Scale

Aspect	Before Automation	After Automation
Call Handling	Single landline handling all calls	Centralized virtual business number
Call Capacity	One call at a time	Multiple calls handled simultaneously
Missed Calls	High volume during peak hours	Missed calls reduced significantly
Call Routing	Manual or random	IVR-based intelligent routing
Team Flexibility	Desk-bound agents only	Calls routed to team members’ mobiles
Visibility	No insight into call activity	Real-time call logs recordings reports
Customer Experience	Delays and unanswered calls	Faster responses and smoother conversations
Business Impact	Lost inquiries and orders	38% more calls handled, 35% growth in on-call orders

The Problem

ClearDekho received hundreds of calls every day from:

Customers seeking support or placing orders
Prospective franchise partners exploring opportunities

However, all calls were routed to a single landline number.

This led to:

High volume of missed calls
Calls going unanswered when agents were busy
No flexibility for teams to handle calls remotely
No visibility into call quality or performance

The team needed a system that could scale with demand, not break under it.

The Challenge

ClearDekho wasn’t just looking for another phone system.

They needed a solution that could:

Handle multiple calls at the same time
Ensure no customer inquiry went unanswered
Free employees from being tied to a desk
Provide visibility into conversations for quality improvement

In short, they needed control, flexibility, and reliability, all at once.

The Solution: MyOperator

ClearDekho partnered with MyOperator to bring automation and structure into their call handling.

The solution included:

A virtual business number to centralize all incoming calls
IVR-based call routing to direct callers to the right representatives
Automatic call distribution to handle multiple calls simultaneously
Call recording and monitoring for performance audits and training

Incoming calls were routed directly to team members’ mobile phones, ensuring customers were always connected to someone available, not a busy tone.

What Changed

With MyOperator in place:

Missed calls dropped significantly
Teams could manage calls without being desk-bound
Customers received faster responses
Managers gained visibility into real conversations
Performance improvements became data-driven, not guesswork

ClearDekho could now confidently promise timely responses, without increasing operational pressure.

Key Results

Metric	Result
Customer calls handled after enabling multi-call management	38% increase
On-call orders month over month	35% growth

Better conversations directly translate into better business outcomes.

Customer Speaks

“We needed a voice platform that could keep up with our business needs. MyOperator offered the exact and even more effective features we required, such as a centralized number and IVR. And they certainly provided the best and finest onboarding experience we ever saw.”

, ClearDekho

Why This Story Matters

ClearDekho’s journey shows a simple truth:

Growth exposes weaknesses before it rewards strength.

By fixing their communication bottleneck, ClearDekho didn’t just improve operations, they unlocked revenue, responsiveness, and customer trust.

Closing Thought

Every unanswered call is a conversation that never happened.

With MyOperator, ClearDekho ensured that every opportunity had a voice, and every voice was heard.

That’s not just better call handling.

That’s smarter growth.

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[ { "question": "Why do growing companies start missing more customer calls?", "answer": "As awareness and demand increase, call volumes rise faster than traditional phone systems can handle. A single landline or limited agents quickly become bottlenecks, leading to unanswered calls and lost opportunities." }, { "question": "How do missed calls impact business beyond operations?", "answer": "Missed calls don’t just affect efficiency—they directly impact revenue, customer trust, and brand perception. Each unanswered call could mean a lost order or a frustrated customer." }, { "question": "Why is a single landline not suitable for scaling businesses?", "answer": "A single landline can handle only one call at a time. When agents are busy or unavailable, callers hear a busy tone or disconnect, with no record or follow-up possible." }, { "question": "How does a virtual business number reduce missed calls?", "answer": "A virtual number allows multiple calls to be handled simultaneously and routes calls intelligently to available team members, ensuring customers are connected instead of dropped." }, { "question": "What role does IVR play in improving call connectivity?", "answer": "IVR routes callers to the right team or department instantly. This reduces unnecessary call transfers, speeds up resolution, and prevents calls from piling up at one endpoint." }, { "question": "Can teams manage calls without being tied to a desk?", "answer": "Yes. Incoming calls can be routed directly to employees’ mobile phones, allowing teams to respond from anywhere while maintaining a professional, centralized business number." }, { "question": "How does call visibility help reduce future missed calls?", "answer": "Call logs, recordings, and reports help managers understand peak hours, agent performance, and call quality—making it easier to fix gaps before they turn into missed calls." }, { "question": "What kind of businesses benefit most from automated call handling?", "answer": "Any business experiencing growing inbound demand—retail, franchises, service brands, or D2C companies—can reduce missed calls by adopting structured call management." } ]